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CRYSC Net Promoter Score Spring 2021

Written by:  
Ben Martisius - Director of Marketing and Communications
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This spring season, Rapids Youth Soccer registered a Net Promoter Score (NPS) of 42%!

Over the years, Rapids Youth Soccer has focused heavily on getting our member’s feedback and holding ourselves accountable to our members and the service we provide. A few years ago, we implemented a Net Promoter Score system which allowed our members to essentially give us a grade at the end of every season.

Net Promoter Score is the gold standard for indicating a positive or negative customer experience, as well as an organization’s potential for future growth. The higher the number, the better that organization has served its community throughout the year and strengthened its standing within the industry. It’s a number that businesses can take pride in, as nearly every Fortune 500 and major company in the United States participates.

The continued mission of the Club is to offer a terrific soccer experience where “The Heart Behind the Crest” can be felt beating in all that we do. We can’t thank our community, coaches, and staff enough for making that vision a reality. Check out some of statistics from the 2021 Spring Postseason Survey below!

Areas we measure ourselves:

While Net Promoter Score is ultimately the grade we receive each season, we do track other metrics on a Likert Scale of 1 (Strongly Disagree) to 5 (Strongly Agree). Check out the statements we ask our community to rate us on each year and compare your responses from 2019 and 2020!

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CRYSC “Player Enjoyment” score rose .1%!

My player enjoyed their overall experience this season. A player’s experience trumps all wins and losses and is the most valuable way to understand the enjoyment from players, parents, and coaches.

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CRYSC “Player Improvement” score rose .2% in spring 2021!

My player improved as a soccer player this season. We want every player to end the season better than they started. As one of only five questions, we value improvement of each player above any wins/losses.

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CRYSC “Coach Quality” score rose .1% in spring 2021!

My player’s coach provided a quality soccer experience. Our niche at Rapids Youth Soccer is Developing Remarkable Coaches. It’s important that we continue to develop and improve our coaches every season, as they are the front lines of team and individual development and team growth.

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CRYSC “Coach Communication” rose .1% in spring 2021!

I am happy with the communication from my child’s head coach this season. At CRYSC, we believe quality and timely communication can not only deter 90% of all problems, but improve the overall experience and development of our players. Communication from your child’s coach is a vital resource to building and maintaining a positive team culture.

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CRYSC “Staff Communication” fell .1% in spring 2021.

I am happy with the communication from the Rapids Youth staff this season (all non-head coach communication). Communication from the coach is massively important, but coming in a close second is communication from our staff and employees. Making sure you have all the information you need in a timely fashion is a core value of CRYSC.

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Written by
Ben Martisius
Director of Marketing and Communications
[email protected]719.394.8561

Ben Martisius grew up in Monroe, Louisiana where he played soccer through high school, and attended Louisiana State University to pursue a Bachelor's degree in Mass Communications. Prior to graduating, he completed a minor in German during a year abroad in Innsbruck, Austria at the Universität Innsbruck. In 2014, Ben moved to Denver, Colorado to attend graduate school at the University of Denver and earn his Master's degree in Strategic Communications. While in school, he took a communications role with the university's alumni advancement team, and has since worked for a local gym as a Marketing Specialist, and multiple clients as the Digital Marketing Specialist for Domoto Brands, LLC. In 2018, he was hired by Colorado Rapids Youth Soccer Club as the Communications Manager and found a perfect role for merging his passion for Marketing and Communications with soccer. After two years of overseeing communications at the Club, he was promoted to the Director of Marketing and Communications. In his personal life, Ben likes to go snowboarding, enjoy the outdoors during the summer, play guitar, bass guitar, or piano, watch or play soccer, and spend time with friends and family. He's also passionate about travel and wants to see as much of the world and experience as many cultures as possible.

Ben Martisius grew up in Monroe, Louisiana where he played soccer through high school, and attended Louisiana State University to pursue a Bachelor's degree in Mass Communications. Prior to graduating, he completed a minor in German during a year abroad in Innsbruck, Austria at the Universität Innsbruck. In 2014, Ben moved to Denver, Colorado to attend graduate school at the University of Denver and earn his Master's degree in Strategic Communications. While in school, he took a communications role with the university's alumni advancement team, and has since worked for a local gym as a Marketing Specialist, and multiple clients as the Digital Marketing Specialist for Domoto Brands, LLC. In 2018, he was hired by Colorado Rapids Youth Soccer Club as the Communications Manager and found a perfect role for merging his passion for Marketing and Communications with soccer. After two years of overseeing communications at the Club, he was promoted to the Director of Marketing and Communications. In his personal life, Ben likes to go snowboarding, enjoy the outdoors during the summer, play guitar, bass guitar, or piano, watch or play soccer, and spend time with friends and family. He's also passionate about travel and wants to see as much of the world and experience as many cultures as possible.

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